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After the co-foundation of Nike, one of the Bill Bowerman’s dream was to create a shoe with excellent traction on multiple surfaces.
In 1970, Bill and his wife were sitting in the kitchen together on a Sunday morning. So, she started making breakfast on an old waffle iron, the “epiphany” came as Barbara was serving her husband breakfast.
He subsequently confiscates the family waffle iron and substituted melted urethane for butter.
Despite a couple of unfortunate attempts, Bill persevered and created a flexible, stretchy and lightweight rubber material with a raised, gridded pattern and grip traction.
The Waffle sole was born! The rest is History.
What happen when a cult running sneaker meets a postmodern sneaker style?
Well, the newest Nike Waffle One is the answer.
The Nike Waffle One is the best of both worlds thanks to its modern details combined with vintage aesthetics. A reinterpretation of the iconic Waffle sneakers, the Nike Waffle One shoe brings back everything you love about the Nike Running icon and updates it with new details. The new TPU heel clip adds a touch of energy, while the mix of transparent mesh and vintage suede leathers that intertwine gives texture and depth. The revisited waffle pattern sole offers unprecedented traction and support just like how Bowermann dreamed back in the days.
